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How to Attract Millennials to Your Company

December 15th, 2017

As a leading staffing agency in Columbia, SC, True Group knows that today’s millennials are different than yesterday’s boomers in terms of what they want in an employer. While they flock to the tech industry, if you operate in a different field, this group can be tough to attract. And yet, they’re currently the largest generation in the workforce, making them a huge source of potential talent.

How can you better attract millennials to your Columbia company? Start with these tips:

Say goodbye to 9 to 5.

Millennials today want to work at companies that enable them to live a more flexible and balanced lifestyle. That means giving them the opportunity to telecommute, as well as work flexible hours throughout the week – and even over the weekend.

Offer opportunities to learn and grow.

Gone are the days when an employee stayed with a company for 10, 20 or 30 years. Many of today’s millennial workers are there and gone in a span of two years or less. And it’s expensive to keep hiring – which is why it’s important to work proactively toward better retention.

One way to attract and appeal to more millennials? Offer leadership development. When they see your company as a place to have a career, rather than just a job, they’re more likely to stay.

Be competitive with pay and benefits.

Flexible schedules and advancement opportunities are more important to millennials than they’ve been to past generations. But that doesn’t mean pay and benefits are less important. If you want to attract millennials to your company, you need to compensate them fairly for their skill level and experience.

Be human.

When applying for jobs, millennials don’t want to feel like just another number. They want to be treated like a human being, meaning they expect transparency, professionalism and communication. What’s more, if you’re not known for these areas in your hiring process, word can spread quickly among the millennial community.

Offer a sense of purpose.

This generation more than previous ones wants to know they’re contributing to a larger cause. They want to understand where their work fits into the big picture and the impact they’re making through it. They also want to work for companies with attitudes, beliefs and values that align with their own.

Reward contributions, provide feedback.

Despite being branded as “entitled,” this generation just wants to be recognized for a job well done. Praise goes a long way with millennials as does feedback. When you offer a good balance of both, you can keep workers on track and motivated for success. This creates a more positive culture – one that will further attract millennials to your team. 

Need more help attracting millennials – or any generation – to your company?

Call the experts at TRUE Group. As a leading staffing agency in Columbia, SC, we know what candidates want in local companies. We can help ensure you’re offering it, as well as assist with recruiting, screening, interviewing, skill testing and more. If you’d like to find out more, or get started, contact our office today.

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